What is Data Science?
A core part of what we do at Brainnwave, data science is the analysis of data to extract new, perhaps previously unnoticed insight and interpretation. In short, learning and understanding your data, to help you solve problems.
Patterns and correlation within your data are not easily human readable. Getting an understanding of your data and extracting that crucial insight is far better suited to data science, and machine learning. From there it can be translated into something you can easily understand and operationalise.